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Breweries have many options when it comes to promoting their unique service. The most important factor to consider is the target audience and what will best draw them in. The first step is to create a website that can showcase your business, highlight the products you offer, and explain why consumers should choose your craft brews over those of larger companies. You could also invest in creating SEO content for your site that would help boost its visibility when users search for craft beer or keywords related to brewing services. In addition, be sure to practice paid advertising on social media platforms such as Facebook and Twitter – both of which can be highly effective with an audience interested in craft beers. Posting images featuring local events at either venue or spotlights on specific products being offered can also help grow awareness for customers who are not already familiar with the brewery’s offerings. Finally, make sure you leverage grassroots marketing techniques by increasing brand visibility through local festivals or events run by non-profit organizations related beer culture within each city where you operate a taproom or pub location - this will often generate more word-of-mouth than traditional advertising efforts while connecting closely with patrons who may be more inclined to sign up as regulars if exposed properly from these types of programs featuring craft beverages from multiple breweries across the region (and even beyond).